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Create Social Media Fans on FaceBook & Twitter

I'm sure that here you can find best practices to promote your brand on Facebook and Twitter. Using social media for customer service and engagement.

- Today's social media digital measurement strategy - How to measure a Tweet.

- Pacing your social posts.

- Recruiting new customers - Giving advice

- Creating content and sharing your content.

- Driving traffic to your site or store.



What Social Media can do for your .Local Business Make your Plan to Enccurage Engagemant ?

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Create social media fans on Facebook and Twitter




How USA Today increased return on investment, interaction, and influence






Most marketers engaged in social media can determine how many times social content is viewed, shared and clicked. Smart marketers are going a step further by using analytics to see how posts on Facebook and Twitter are influencing the bottom line.



Social analytics can turn social media involvement into a social media strategy. In this webcast, USA Today discusses how implementing a social media measurement strategy using the Adobe Digital Marketing Suite helped them pinpoint and focus their attention on areas that were driving the most engagement and revenue for their company.





This webcast and guide will discuss:




  • Best practices to promote your brand on Facebook and Twitter


  • Using social media for customer service and engagement


  • USA Today's social media measurement strategy




If you can't gauge what social media content is successful then you cannot improve and optimize your social media strategy. Download this webcast and guide today to elevate your social media marketing.





Download now >


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Whether your company is a one-person business or a large organization, your commitment to social networking should be consistent, compelling and informative. The social networking community is a fragile, collaborative ecosystem. Make the commitment. People will follow a trail of dependable, exciting, instructive news. But once the trail goes cold, they’re gone and likely never to return.



The sample social networking agenda below can be used as a springboard for designing one that suits your schedule and the community channels you’ve joined.



Check Twitter via a program like HootSuite. Respond when necessary. Follow the @replies that make sense.

Check LinkedIn. Reply to emails and comments when appropriate.

Scan Twitter followers for relevant conversations to join.

Check your business's Facebook Page for questions and respond when necessary.

Scan Google Alerts for brand and company mentions. Respond as appropriate.



http://fapomobile.smartmediatechnologies.com/ http://bit.ly/tr1chw
If you have an AdWords campaign set up to reach searchers using Google's mobile search, you've got a new feature to enhance your efforts. Google is enabling click-to-call phone numbers in the ads that appear on mobile web browsers

Smartphones allow users to click on phone numbers and a call is automatically generated. If a smartphone user is searching for a local pizza place on their mobile device, then they can now simply click on the phone number and order up their favorite pie



Google's mobile click-to-call ads are generated based on location. So if your company is a chain, an ad will be served up with the closest location to a user - and will contain the appropriate phone number



In order to add click-to-call in mobile AdWords ads, simply set up location extensions and add your business phone number. Then make sure your campaign is set up to appear on mobile devices with full Internet browsers. The video below shows you how it's done so you'll know what to do when you'r http://bit.ly/pjau35

Passive Profite Make at Mobile Ad Machine

The Leading Search & Social Marketing Event, taking place November 14-18. SES Chicago will be packed with sessions, keynotes, exhibitors, networking events, and parties. Learn the latest strategies on PPC management, keyword research, SEO, social media, local, mobile, link building, duplicate content, multiple site issues, video optimization, site optimization, usability and more. Early bird rate expires October 21!



http://www.passiveprofitmobileads.com

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Google Brings Click to Call to Mobile Ads

If you have an AdWords campaign set up to reach searchers using Google's mobile search, you've got a new feature to enhance your efforts. Google is enabling click-to-call phone numbers in the ads that appear on mobile web browsers.

Smartphones allow users to click on phone numbers and a call is automatically generated. If a smartphone user is searching for a local pizza place on their mobile device, then they can now simply click on the phone number and order up their favorite pie.

Google's mobile click-to-call ads are generated based on location. So if your company is a chain, an ad will be served up with the closest location to a user - and will contain the appropriate phone number.

In order to add click-to-call in mobile AdWords ads, simply set up location extensions and add your business phone number. Then make sure your campaign is set up to appear on mobile devices with full Internet browsers. The video below shows you how it's done so you'll know what to do when you're in AdWords:

See more at searchenginewatch.com
 

Mobile Money Machine Top Secret Technology

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Even though you don’t know it yet, you may have $37,412 just sitting in your pocket right now…





There’s a world of mobile ADDICTS out there just waiting to GIVE YOU their money!





If you can dial the phone or send a text message, you can use this software to stuff your pockets full of cold hard cash!


Mobile Ad Massive Cash Wave Passive Profit

How to Use Mobile Marketing In Your Company?



Android handsets have doubled in growth and surpassed iPhone within the last 8 months. Mobile click though rates average 8.9% to 49% on online mobile advertising. These are key good reasons to take mobile marketing seriously.
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Now companies including Flytxt -- the folks running Teen People's mobile marketing campaign -- Enpocket, and m-Qube are helping media firms extend their marketing reach to mobile phones. Even advertising agencies like Foote Cone & Belding and BBDO have recently announced partnerships to help clients develop mobile marketing strategies.
publication
If you want to get a sense for where marketing is heading, look no further than Teen People. The publication, owned by Business 2.0 parent Time Inc., last week announced that it will integrate mobile phones into its marketing plans. The magazine will send out weekly updates and breaking news -- along with targeted advertisements and promotions -- via SMS to subscribers.

While the Teen People announcement likely flew right under most people's radar, it actually represents one of the largest commitments yet to using mobile phones as a marketing tool. The vaunted "third screen" in consumers' lives (after television and the PC monitor), the cell phone has long been considered a potentially important marketing and advertising tool, if only because it's the one device consumers carry with them throughout the day. But no one has figured out how to get the advertising to the phone without annoying the recipient. Text messaging is the first step because it has become an increasingly important means of communication for young consumers. Driven by shows like American Idol -- which generated nearly 14 million votes from subscribers via SMS this season -- along with SMS campaigns from McDonald's (MCD) and Coca-Cola (KO), short messaging is slowly becoming a more mainstream form of interaction.
Early evidence suggests that only the savviest of marketers will succeed. A recent study conducted by Ball State University's Center for Media Design found that of the one in four students who reported receiving unsolicited ads via cell phone, the vast majority couldn't recall who sent the message or what product or service was being peddled. Precisely because the phone is such a personal device with a well-defined role, unsolicited ads on a phone are seen as especially obnoxious and immediately discarded. In the Teen People instance, Flytxt hopes to overcome the distaste for unsolicited ads by sending breaking news updates and other content only to consumers who "opted in" and provided their own subscriber info.

It's a critical distinction. Folks who have willfully passed along their contact info are an eager bunch. The very people who salivate at having the latest news at their fingertips correlate strongly with the type of people willing to listen to a targeted marketing message. That could get marketers drooling if they know that the 17-year-old girl who signed up for updates from Teen People is likely to respond well to an advertisement for Seven jeans.
Mobile marketing will require more than repurposing existing content to fit a small screen. Smart marketers who take into account the personal aspect of the mobile handset -- and understand the opportunities and challenges presented by a device that travels with folks anywhere -- will have access to a highly responsive group of consumers. And the final piece of good news is that response rates for mobile subscribers are as high as 70 percent, compared with 10 to 15 percent for traditional marketing campaigns. The opportunity is there. It's up to marketers to figure out how to reach us before we tune them out.
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Mobile Marketing in the World of Phones

This brings us to the next important accommodation needed for a smartphone browser and marketing for mobile world. Local and Global Business - asy to use Mobile Marketing. People in your town right now even walking down the high street, are searching for products and services on their Smartphones why not let them find you?

Go Mobile – Taking Your Local Business to Customers - Go In






With the rapid growth of mobile devices in the US ,UK , Canada , Australia any where in the world , there’s no denying that mobile internet use is quickly on the rise. In fact, in 20010 an important milestone was reached when mobile access to the Internet exceeded desktop computer-based access for the first time. Since then, U.S. mobile Internet users have continued to steadily increase from 50.9 million in 2008 to 85.5 million in 2010 and over 5.3 Bilion people in worldwide , with a projected growth to 101.1 million in 2011. This increase in mobile web usage continues to create a tremendous amount of opportunity to reach customers on the go and enhances the development of mobile marketing.

Businesses large and small are increasingly using the mobile web as a platform to reach consumers . In fact, a recent study by the Online Publishers Association reports some interesting facts:

About one-in-ten mobile Web users said they have made a purchase based on a mobile web ad

23% said they have visited a mobile web site

13% said they have requested more information about a product or service from their mobile device, and

11% said they have gone to a store to check out a product due to a mobile web site or ad on smarthphones

Since most mobile web users are primarily focused on accomplishing a specific task, the key to leveraging mobile web is to provide users with the perfect balance of the right amount of information with a platform that is fast and convenient. Wireless Application Protocol (WAP) is the specific platform that’s used to create mobile web sites optimized for easy access from mobile devices.



Mobile Marketing





Imagine this scenario: You’re a restaurant owner , pizza owner or any other local busines owner. You send out a text to your subscribers that says: “It’s 11 am, where’s your lunch?  Waiting for you at the Main Street Grill of course! Show this text to your server and receive a free glas of wine with your meal.”
The text goes to everyone on your subscriber list. Within moments, they forward your text to their friends and coworkers. Soon, you start seeing some familiar faces walk in the door. You notice an increase in your foot traffic that day. And the next day. And even the days and weeks following.
That’s the power of Mobile Marketing.  Mobile Monopoly marketing is a permission-based marketing tool that lets a business owner reach their audience in a way no other marketing medium can – instantaneously, through text messages, directly to their mobile devices.  Mobile Marketing is a great way to connect, engage, and communicate with your local customers, because you can so much with it:
  • Send a simple message to create top-of-mind local awareness

  • Introduce a new product or service localy 

  • Offer a “limited-time” coupon or discount code

  • Promote a Facebook Local Business Page or other social media community

  • Entice consumers to visit a mobile website for information or specials

  • Encourage entry in a participation-based campaign, such as a contest or sweepstakes

And with a projected 1.8 billion mobile device users are on internet ( over 91% of the population are walking around with cell phone every day 7/24  ), it’s easy to see why mobile marketing is fast becoming a major player in the world of consumer communications.
With the increase in ownership, decrease in price, and advancement in technology for mobile devices, mobile marketing is definitely here to stay.  It is a powerful marketing tool for growing your business easily, affordably, and exponentially.  Have you done any mobile marketing or do you know anyone who has? Share your experience in the comments.
Tags: AdvertisingBusinessInternet MarketingMarketingMobile marketingsmall businessWAP
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